June 2019

Madrid –  Here is the new graphic layout for the OLIVӔ magazine. We made this promise to our readers, and in particular to the members of the International Olive Council, who are the real editors of this prestigious magazine. After 35 years, OLIVӔ has a new look, a new colour scheme and a more dynamic layout.

This 125th edition, which launches the new editorial concept, is more specifically dedicated to olive growing in Morocco. As a founding member of the IOC, Morocco is a generous country. The Moroccan delegation, whom we thank wholeheartedly for their cooperation, sent us lots of information as we wrote this magazine, which is also available online. In the digital edition, you will find links to other, more detailed articles on topics that may be of interest to you. We have published all the information written by the Moroccan authorities and experts so that you can enrich your knowledge using our easy consultation tool.

Morocco is a major player in the global olive sector, and will play an increasingly important role in the coming years for a number of reasons. The Moroccan authorities plan to increase the total area of cultivation from 773,000 hectares in 2009 to 1,220,000 hectares by 2020. This will create many permanent jobs that will boost the economy no end; the number of employees in the sector could increase from 100,000 today, to 300,000 once the expansion is complete.

We can therefore only welcome Morocco’s initiative and its ability to plan its role as a major player on the world olive oil scene. The cultivation of olives is synonymous with the richness of the territory and permanent employment. We look forward to sharing this enthusiasm with you, dear reader, and how fortunate we are to be able to do so in this new edition of the official IOC magazine.

Due to the migration of the former IOC website, and in view of the upcoming 109 session of the Council of Members, this issue is currently published in French only. The magazine will be published in the other languages – Arablic, English, Italian and Spanish – at a later date.

We hope you enjoy reading this magazine as much as we enjoyed putting it together!

Go to the PDF to consult edition 125